The International Tourism Exchange was held in in the city of Milan of the Republic of Italy, from February 9 to 11, 2025, by Fiera Milano, the most important exhibition and congress organization in the country, and was attended by more than 1,000 representatives of international tourism companies and organizations from 64 countries.

According to information, a delegation from the Republic of Tajikistan also participated in this world-class exhibition, known as the “Borsa Internazionale del Turismo”.

At the international tourism and trade exhibition bit 2025, which ended on February 11, leaders and employees of Tajikistan’s tourism service providers took advantage of the opportunity in this global tourism market to present Tajikistan’s tourism potential to travel enthusiasts and those interested in it.

It should be mentioned that representatives of travel companies of the Republic of Tajikistan regularly participate in prestigious tourism exhibitions every year, presenting the rich tourism potential of Tajikistan to travelers. Participation in this prestigious tourism exhibition is also not without benefits, as it provides more opportunities to attract tourists, exchange experience of tourism service entities, and enter the tourism markets of Europe and South America through such tourism markets.

Bobiev Shohanshoh